Online Reputation Management: 4 Strategies to Build Your Online Presence in Business

Online reputation management is a term essential for businesses to not only understand, but put into practice. It is inevitable in business, that interactions may occur between a client or customer, that can reflect negatively on the business brand. There are various platforms such as Yelp, Glassdoor, Amazon etc. in Read more…

The Importance of Online Reputation Management: Establishing Trust

In all relationships in life, trust is key. However, even as the most important fundamental value, it is a common source of conflict. Trust in business is vital to success. Arthur Genseler reports in Fortune, a global media organization, “Trust in business enjoys two main benefits. The first is with Read more…

LinkedIn: Connect with Others, Build a Brand

“Ding!” Rebecca wants to make a connection with you.  “Ding!” Loretta has commented on a discussion in your network. “Ding” Jacob shared your update These are the type of notifications that will lure you into your phone screen if you want to advance in your professional life. We easily become Read more…

How Do I Repair My Company Reputation Online?

Reputation is ALL anyone has. It takes a lifetime of careful planning and mindfullness to build, nurture and develop. If that process does not continue, reputation can be eroded extremely quickly, sometimes overnight in an instant. In the not too distant future Reputation will be the main currency is sought Read more…

how to make poltical opponents invisible

How To Win An Election?

Classic Steps to Preparing for a Political Campaign when you’re planning to WIN! Here’s the summary: Clarify your campaign platform issues (main talking points) Craft your message that targets your core audience/vote bank Understand areas of popularity Target voters by city, town Transcend that message across media – OOH, Internet, Read more…

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Clients Just Want To Have Fun

All clients really want is peace of mind! This way, they can focus on running their business, teams and staying on top of all their responsibilities. Online Visibility, Digital Marketing, Online Reputation Management, Social Media Marketing, Online Customer Interaction, Engagement, and Acquisition are no longer line items on clients to Read more…

What New Technology Can Do For Your Business

What New Technology Can Do For Your Business

The talk about artificial intelligence over the last few years has been the rage and has almost all scientists and science aficionados talking about it. It revolves around how it’s going to overwhelmingly, make our lives easier, make learning and problem solving much less complicated, and can even replicate the Read more…

Facebook for booming businesses

Why does a business need a Facebook page? The answer is quite simple. According to Facebook CEO, Mark Zuckerberg the average American spends about 40 minutes daily on Facebook alone, liking, sharing content resulting in 4.1 million likes on a variety of posts every minute. Moreover, on an average, 1.40 Read more…

The Importance Of Good Online Reputation.

Reputation has always been important to businesses, business owners and end consumers. Reputation is that intangible which is often times more valuable than even money or profit producing assets. This is especially true in today’s ever connected digital world which tracks everything and forgets nothing. As they say, “the internet Read more…

Programmatic Advertising.

Programmatic ad buying typically refers to the use of software to purchase digital advertising. The scenario of programmatic advertising seems very complicated. According to Birger Bardowicks and Oliver Busch, programmatic advertising describes the automated serving of digital ads in real time based on individual ad impression opportunities. Programmatic advertising is Read more…

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