Virtual Reality (Immersive experience for customers)
Over the years the ever-changing realm of technology has taken the world by storm and virtual reality is known to be one of them. As stated by Arkenea it is a glimpse into the future or where people are cut off from the real world, opting instead to spend their time in VR or what you would imagine the future to be and it is truly fascinating. This invention will increase the marketplace if produced properly. Virtual reality, according to Wikipedia, is a genuine and immersive reproduction of a three-dimensional environment. It is generated using interactive software and hardware, and is controlled by movement of the body over a computer. A person using VR is typically able to look around and interact with the artificial world with either a screen or goggles. Over the years the technology VR uses gets more advanced and significantly started looking even more realistic.
A very interesting Ocean Descent VR Google Cardboard Video 3D SBS Virtual Reality Video:
https://m.youtube.com/watch?v=yrh0Nb8JTAM&feature=youtu.be
If we focus more strictly on the scope of virtual reality as a means of creating the illusion that we are present somewhere we are not, then the earliest attempt at virtual reality is surely the 360-degree murals (or panoramic paintings) from the nineteenth century. They used holographic recordings to portray real life experiences including smell and touch. This technology was fascinating from the very beginning. This was now being used in video games, training and education, media, therapy, architectural designs and many more. According to TechRepublic, Ford Motor Company currently uses Virtual Reality in its Immersion Lab to help get a sense of how customers experience their cars.
Virtual reality has multiple applications for healthcare. One use, is the use of VR in therapy. For example, psychiatrists at the University of Louisville use VR in cognitive behavior therapy to treat patients with social anxieties or phobias of things like flying, public speaking, or heights. The controlled environment allows doctors to expose their patients to simulations and direct them on how to cope with how they’re feeling.
It has sky rocketed the marketplace and it’s so beneficial to the business place because it is a very cost effective way of developing a product and/or service. Business places can use it for an immersive experience for a customer to test drive a new product and use feedback to improve.
With new technologies such as 360 videos and other innovative advancements, it is hard for companies to remain on the modern frontier of brand promotion. Thus, many are turning to creative marketing companies to ensure effective brand promotion in today’s age. Rsquare Media is a Creative Content and Design company which forms customized media marketing strategies, creates original content, and helps businesses stay ahead of their competition through following innovative marketing trends. On the forefront of modern advertising technology, Rsquare Media is the first step in ensuring that target audiences are given the complete immersive experience.Rsquare Media can assist you with making Webpage design, YouTube Commercial Production, Infomercials, Video Production, Graphic Design and Printing Services, Screen Printing and Embroidery Services, Indoor and Outdoor Signage Design & Fabrication. Call (646) 249-3561 or email help@rsquaremedia.com for a Free Quote and Free Consultation. Se Habla Español. Consulta Gratis. We’re open Monday-Sunday – 10am-7pm EST. Our headquarters are 626 RXR Plaza, Uniondale New York 11556 (opposite Nassau Colleseum and near Hofstra University).
THE 360 DEGREE VIDEO.
360 degree video changes the game when it comes to how we record and view videos now. The 360 degree video, also known as immersive or spherical videos, are video recordings where a view in every direction is recorded at the same time, shot using an omnidirectional camera or a collection of cameras (“360-degree video,” n.d.). This allows its viewers to feel like they are in the middle of the scene of wherever the video is being taken.
Take a look at the great white sharks 360 video
The 360 degree video has been implemented into various things such as Virtual Reality, Snapchat and Facebook. Virtual Reality uses the 360 degree by pre-recording certain scenes or experiences, then adding sensations and sounds allowing its user to feel like they are actual in that scene. Snapchat utilizes the 360 degree video within its filters. When using Snapchat, some of the filters allow you to turn to the rear facing camera and you see different things when you turn your phone5 upward, downward, and to the sides.
Social media, such as Facebook, has also allowed this technology advancement to benefit its business. Facebook 360 is a new addition on Facebook, which allows Facebook users to upload 360 videos and for their friends to basically experience places from all around the world simply using the Internet.
Posted by Facebook 360 on Tuesday, September 22, 2015
The future for businesses do seem bright with this advancement. For example, event promoters do have a chance of recording 360 videos at concerts and selling it to individuals who did not get to attend the event; helping them get the actual experience.
Rsquare Media is a company that is familiar with 360 degree video and would love to help implement it into your business. According to an article posted on www.thinkwithgoogle.com, 360 video implementation earned Columbia’s Youtube channel a lot more views than the standard advertisement. Rsquare Media Change Agents can meet with at your Business in Freeport, Merrick, Baldwin, Rockville Center, Hempstead, Uniondale, Garden City, Mineola on short notice.
VIRTUAL REALITY
Virtual reality has become a hot topic in the worlds of technology and business. Virtual reality is a simulated three-dimensional world with realistic images, sounds and sensations, allowing users to look around and experience a particular activity via computer (“Virtual Reality,” n.d.). This advancement in computer technology only requires the user to place glasses or goggles in front of their face and immediately enter the virtual world.
The user loses a sense of where they are and is fully immersed into the display coming from the Virtual Reality set. To further understand this concept, watch
Google has already jumped onboard with this advancement. In 2014, the Google Cardboard came out. To use this gadget, you place your phone into a cardboard with built-in glasses and once the video begins, you begin to experience the realistic features provided when looking around.
According to www.wareable.com, within 19 months, Google Cardboard shipped out over 5 million of the cardboard sets (Google has shipped 5 million Cardboard viewers so far,” n.d.). Currently, PlayStation has released a Virtual Reality Headset for $500+. The uniqueness of this device is that the user puts on the headset, instead of staring into a television set, and plays the game by moving around with the console in their hand. Other businesses, such as Edhead, would benefit from virtual reality. Edhead is an educational company that provides virtual math and science activities such as Hip Surgery, Brain Surgery, Creating a Cellphone and more. Instead of sitting in front of a PC monitor, imagine how amazing the experience would be for users to actually feel like they were in an actual surgery room.
Take a look at the Edheads Hip Surgery video
If your business would like to incorporate this advancement to progress your company, please contact Rsquare Media. Rsquare Media has knowledge and experience with Virtual Reality and would be of much help when it comes incorporating this to help promote your business. Rsquare Media Change Agents can meet with at your Business in Freeport, Merrick, Baldwin, Rockville Center, Hempstead, Uniondale, Garden City, Mineola on short notice.